PALLETINI, BOMBAY SAPPHIRE
Make a martini new, yet familiar

Strategy – Product Design – Art Direction – Rendering

It’s hard to better the iconic martini glass, but sometimes a new, enjoyable narrative can sprout along an entrenched idiom. With Palletini, a martini glass designed for Bombay Sapphire shaped like an artist’s palette, the experience of drinking a martini is recontextualized by changing the glass’s iconography, and in turn how it’s enjoyed.

By replacing the stem with the new language, the consumer is put through an experiential narrative where liquor is engaged through an artist palette and in turn, creates a wholly new experience – whether spatially or personally. One hopefully, memorable, pleasant, and talk worthy.